Broadcast journalist coed, turned tech PR woman who fell in love with full-time motherhood. I love words; reading, writing, talking. If I could I would throw up a monstrous pile of words in the air, and just roll around in it, clothing optional. You can also find me at Frankly My Dear, Cheers!

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Mirror, Mirror Press Day

I’m a hopeless, fantasy, fairy tale, mythology kind-of-girl.

So when my fairy godmother, Rachael Herrscher, the co-founder, publisher and CEO of Today’s Mama, emailed me to ask if I would be interested in attending the Mirror, Mirror press day,  I didn’t hesitate, I jumped into the air, and flew there with the help of pixie dust.

Okay, in reality there was an actual plane, security lines, and ticketing that got me there, but it was like a dream come true.

Image from Relativity Media

My daughters and I had just been to the movie theater where we had seen the Mirror, Mirror trailer. We immediately knew, that would be our next movie together. So, they felt a bit betrayed that I was invited to the advance showing. Not to worry, Mirror, Mirror starring Oscar®-winner Julia Roberts, Lily Collins (The Blind Side), and Armie Hammer (The Social Network), opens in theaters, nationwide on March 30th.

If you haven’t seen the trailer yet, enjoy!

Mirror, Mirror Trailer

This was my first press day. Relativity Media flew me and 17 other bloggers to Los Angeles, on a Friday, where we were whisked away to the gorgeous beach town of Santa Monica. We stayed at The Huntley Hotel, just a couple blocks from the life-giving ocean. The ocean always makes me feel more alive. At the hotel I noticed mirrors were used throughout the design. I wonder if The Huntley Hotel was chosen purposefully for this reason. If so, well done.  The Huntley Hotel is filled with fantastical, whimsical decor that kept me in the mindset of fairy tales, and their settings. I quite enjoyed keeping with the theme.

Friday evening, we gathered together, and walked to the movie screening. Santa Monica is a great place for walking. Everything is easily accessible, and the gorgeous setting, weather and ambiance lends itself to a paradise-on-foot. At the screening Relativity Media had also invited several boys and girls, ranging in age from 6-9 years of age. I’m glad the kids were involved; it was fun to hear their reactions to the film.

We walked to dinner after the movie. Santa Monica’s downtown is absolutely the place to be. Third street promenade, for pedestrians only, was a happening spot with people heading to and from the shops, and restaurants, while enjoying the many varied street musicians. In just a few minutes I walked past a woman singing and strumming her guitar, two guys hitting it up percussion-style with recycled plastic, and a man making our hips sway with Latino notes. There was also a guy guaranteeing a laugh for just a dollar.

We enjoyed a great taste for Santa Monica, and I, for one, can’t wait to find time to vacation there with my family.

Saturday morning, we were treated to pampering fit for a princess. Each blogger selected two services out of hair, make-up, or nails. I picked hair and make-up, as I’m always keen on learning new techniques and style. I had no idea I could pull off a pink lipstick, and I learned a new technique in curling my hair. In our beauty treatment room, there were mirrors that asked, “Who’s the fairest?”

After our beauty time, we had a lovely lunch at The Penthouse, The Huntley Hotel’s restaurant. The style of the restaurant, and hotel really blend so well with the gorgeous scenery of the Mirror, Mirror movie. I felt like the sets could easily come alive right before my eyes. The view from The Penthouse restaurant is breathtaking. If you’re like me, and can stare at beach scenes indefinitely, you’ll love it.

One of the things that’s fun when a bunch of fantastic bloggers get together, is the ubiquity of our tech gadgets, and consistent, perhaps incessant use of all things social media. It was such a pleasure to meet the bloggers, and enjoy the fun media tools that the Mirror, Mirror team cleverly utilized.

My favorite is this video of how the Wicked Queen uses social media to find a handsome, exceedingly rich prince, and to find a method to get rid of an annoying and more fair stepdaughter.


Mirror, Mirror’s Social Queen


For the kids, there’s a free Mirror, Mirror: Dress Up Snow App.


After lunch we were split into two groups so that we’d all have a chance to interview the the poised, Lily Collins, who plays Snow White. I can’t wait to share with you what she had to say about herself, the movie, and her mother. Stay tuned.


In the meantime check out Mirror, Mirror online:

‘Like’ Mirror Mirror on Facebook

Visit the official website to watch the trailer & grab free downloads!

Follow Mirror Mirror on Twitter   #MirrorMirror

Follow Mirror Mirror on Pinterest for behind the scenes photos and more!


A huge thank you to Relativity Media for setting up a fantastic press tour for Mirror, Mirror. It was wonderful to step into the Snow White fantasy for a weekend. While airfare, transportation, accommodations, beauty treatments, and meals were courtesy of Relativity Media, all opinions expressed here are my own.


ps. All my photos were taken on my iPhone 4s, and then embellished with instagram. I love instagram, don’t you?

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Comments (4)

  1. Stephanie Porter 03/28/2012 at 2:27 pm

    MommaDJane – right back at you! Hope we can meet up again. Cheers!

  2. Pingback: Mirror, Mirror Inteview with Lily Collins Bay Area Mama

  3. MommaDJane 03/19/2012 at 1:16 pm

    Loved meeting you at the press junket! Such a great movie and good time had.

  4. Pingback: Mirror Mirror Trailer and Tour TodaysMama